Newark Community Museum of Social Justice, Newark, N.J.
A group of people in a building.

Using Design to Bring Hope

Editor’s Note: The following excerpt is from Design for a Radically Changing World, by Gensler Global Co-Chairs Diane Hoskins and Andy Cohen.

Globally, millions of people deal daily with racism, discrimination, hate crimes, caste systems, apartheid, sexism, genocide, religious persecution, human trafficking, ethnic violence, and political repression. We must champion justice, equity, and inclusion in every project we touch. We must use design to bring hope.

The question before us as design professionals is how to incorporate positive and equitable impacts into our design. How can we use the power of design to change lives and heal communities?

Design for a Radically Changing World book cover
Design for a Radically Changing World
A new perspective positioning design as a strategic tool for creating meaningful, lasting, and positive change in the built environment.

Understanding the complex connections between the built environment, injustice, and inequity is an important place to start. Every injustice and inequity happens in a community, a city, a nation. Individual and systemic acts of hate and intolerance occur as part of a greater system of spatial injustice: separate and unequal access to safe and secure housing, education, transportation, healthcare, food, and public space — all of which play out as an ongoing lack of design investment relative to entire communities. Where our cities, countries, and communities invest tells a significant story about who is valued, and who is not.

“Where our cities, countries, and communities invest tells a significant story about who is valued, and who is not.”

Design for social and racial justice is about leading with hope. And it's about actions and design principles that together have the potential to affect lasting change. No one action can manifest the change the world needs; instead, it is many actions by many people over time that will make the difference. As leaders of the most influential design firm in the world, we are leaning into what it means to fight racism as designers, through our actions and interactions in our cities and communities.

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Andy Cohen
Andy is global co-chair of Gensler, the world’s most influential architecture and design firm. He served as co-CEO from 2005 to 2024 and has spent his entire 43-year career at Gensler. Cohen is a frequent speaker for premier industry groups, including the United Nations Climate Change Conference, the Urban Land Institute, the Young Presidents Organization, the Milken Institute Global Conference, the Pension Real Estate Association, and more. His insights have appeared in Bloomberg, Fortune, Forbes, Fast Company, Quartz, Curbed, and many other general interest and trade publications. Cohen is a Fellow of the American Institute of Architects and a graduate of the Pratt Institute.
Diane Hoskins
Diane is global co-chair of Gensler, the world’s most influential architecture and design firm. She served as co-CEO from 2005 to 2024. Hoskins is the 2023-2025 Global Chair of the Urban Land Institute and was a featured speaker at the United Nation’s Habitat Assembly in Nairobi (2023) and Climate Action Summit in New York (2019). She has also spoken at the UN Climate Change Conference for three consecutive years. Her insights have appeared in the Wall Street Journal, the Harvard Business Review, CNN, Forbes, Fast Company, NPR, and elsewhere. A Fellow of the American Institute of Architects, Hoskins graduated from the Massachusetts Institute of Technology and holds an MBA from the UCLA Anderson School of Management.